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Interplay Multimedia Pty Ltd (Interplay) was incorporated to service the lack of timely news dissemination within the ever growing lottery, charitable fundraising and promotional gaming markets worldwide.

Interplay specialises in research, development, and production of news stories. It provides up-to-the minute news and analytical information to subscribers who need more than just the facts. Subscribers receive lottery / gaming content compiled from many different sources.

In September 1997 the company launched a FREE weekly On-line magazine called Lottery Insider, and in 1999 a daily Newsletter, "The Daily News," which is available by subscription. The company also provides a unique Information Retrieval Service to lottery and gaming professionals interested in tracking issues, products, public opinion, and other information on-line.

Interplay also provides Vendors access to the most comprehensive global lottery distribution network through its Press Release Distribution Service.

Lottery Insider's services are aimed at the lottery professional who wants to keep up with the latest news, stories and government decisions effecting the lottery/gaming industry(s). Lottery Insider monitors and reports the latest news releases from a wide range of organisations including lotteries, vendors, institutions, government agencies and other key sources of lottery/gaming information.

Interplay is the lotteries, charitable fundraising and promotional gaming industries premier information resource.

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